Blogs
Appointment Setting Case Study
Background Valasys Media’s outbound appointment generation service was utilized by one of UK’s largest training providers. Tasked with generating assessor Appointment setting , Valasys had to sign ...
How To Generate High-Quality Leads
If you had to choose between 100,000 leads generated but only 10 that are of high-quality versus 10 leads generated and all those 10 of high-quality, ...
8 Cold Call Attempts To Reach A Prospect. Is It Worth It?
Before an effective connection can be made by the sales team with a prospect, there needs to be someone who should be able to establish an ...
Don’t Let That Email Bounce!
Delivery Status Notification (Failure): The email account that you tried to reach does not exist. Please try double-checking the recipient’s email address for typos or unnecessary ...
Drip By Drip Marketing Campaign Success
When it comes to farming, drip marketing irrigation is the most efficient water and nutrition delivery system for growing crops. It delivers precious water and nutrients ...
Successful B2B Marketing Partnerships
The secret behind becoming a pioneer in B2B marketing is not just your personal skills and ambition but also having an amazing team by your side. ...
10 Ways to Win Back Your Inactive Email Subscribers
Introduction Someone just unsubscribed from your email list. Hurts, doesn’t it? Regardless of how hard you work at creating a thick skin, receiving the notification that ...
Creating Perfect Buyer Personas
Buyer personas are the second most popular criteria for content segmentation according to B2B marketers yet only 44% actually utilize them. The written characterizations that a ...
IQL, MQL Vs SQL: What does it all mean?
79% marketing leads never convert to sales. Picture this: Your marketing team generates vast quantities of leads while operating under a set of ambiguous and vague ...
The GDPR Era Of Permission Based Email Marketing
The days of yore came with a simple advice for marketers; the more people you add to your list, the more chances of them clicking on ...
Cold Call with Confidence
Cold call is one of the most tried and tested way that has existed in sales to get in touch with potential customers. So before following ...
Telemarketing: The Right Way
B2B lead generation is not a piece of cake and anybody who tells you otherwise is kidding you. Every B2B telemarketing campaign that you organize will ...