What is Valasys AI?

WhatisValasysAI

Welcome to the World Of Valasys AI

Valasys AI is a genius innovation in the B2B domain. A marketing marvel everyone has been waiting for.

Do you think it would help you & your business if you knew:

i. Who are your best customers?

ii. When are they likely to make the next purchase?

If we had known this back when we started, then we would have thanked our stars for the lady luck must have been on our side. And even after knowing that, had we missed out on it, we would have been kicking ourselves!

Why? Because knowing the answers to these two questions is like unraveling the ultimate secret to a successful business. A hack that guarantees you will never fail at your business.

But why knowing your customer is essential?

By knowing precisely who your best customers are, you will be able to sell more. That’s kind of a given. I mean, how will you sell more if you do not know whom to sell? But also, you’ll be saving a ton of time for you and your team by avoiding pitching to prospects who aren’t a good fit for your product/service.

And here’s where things get interesting. Knowing your customers is only the beginning. What if, there is a way through which you can also predict when they are likely to make the next purchase? This way, you can warm your prospects till they are ready to buy, set triggers, and pitch right when they are ready to make the purchase.

This timely action will save your hot leads from going cold. Also, this prompt & proactive outreach will definitely keep you ahead of your competitors.

Sounds too real to be true?

Well, we’ve cracked the code!

So, how do you then answer these two age-old questions that have challenged even the greatest marketing minds of all time?

Long answer short. With Valasys AI.

This blog welcomes you to the world of Valasys AI. An AI-powered decision maker for your business. I will walk you through how Valasys has unraveled the enigmas & the intricacies of AI and harnessed them in the B2B domain for better decision-making.

What is Valasys AI?

Valasys AI is a comprehensive AI-based B2B platform. It combines multiple functionalities into one single platform and goes beyond that. Valasys AI comprises of the following functionalities:

  1. B2B Contact Discovery Platform: The platform is built on a database that comprises 1 Billion data points on account & prospect level with 95% data accuracy. The database can give you access to 181 million emails alone.
  2. AI-Based ABM Builder: Based on your product, Valasys AI will help you build a list of accounts that best fit the profile.
  3. Ideal Account Profiler: Valasys AI helps build the Ideal Customer Profile for you based on your product category.
  4. ABM Verifier: If you already have a list of accounts, you can get that validated and segmented using Valasys AI.
  5. LAL Modeler: Valasys AI can recommend and suggest similar companies that replicate your top-performing accounts.

What more does Valasys AI offer?

 

  1. Sales Intelligence Platform: Valasys AI functions as a sales enabler. The insights derived from the platform when used strategically can help you close more sales.
  2. Data Enrichment Platform: You can update your existing data, get it validated, and verify its relevance through Valasys AI.
  3. Data Management Platform: Valasys AI is an extremely proficient platform to assist your Programmatic Ads and can be used to function as a DMP.
  4. AI-Powered Lead Scorer: Valasys AI Score, a proprietary score generated by our platform quantifies the propensity of an account against a given product and helps prioritize the list accordingly. This score uses Predictive Analytics to help forecast the score.
  5. Intent Sentiment Analyzer: Valasys AI using Natural Language Processing delivers intent signal against the topics. This is accompanied by a Master Surge Score powered by Bombora. This way you also get to know the level of research your prospects are pulling up and where they lie in the journey of the Sales Funnel.

To sum up, Valasys AI is more than just another AI tool. It is a confluence of various contemporary B2B tools and more. It is like a salad of handpicked exotic fruits and veggies tailored to your palette. The best of everything and beyond.

What does Valasys AI do?

Alright, so by now, we have seen that Valasys AI has over 10+ functionality. It is only short of a lunar excursion module to put you into orbit around the Moon. We might have that on board soon, but as of now, Valasys AI is designed with the functions to help you discover and prioritize leads that are most likely to convert.

So, then, a fundamental question remains? What does it do with all of these functions?

Simple and straight, Valasys AI helps you close more sales backed up by data-driven insights and algorithms.

A trifecta of AI practices is in use to give you three-layered insights, all tailored to help you find more customers, pitch more accurately, and close more sales.

  • It uses predictive analytics to identify the best-fit customers.
  • It uses NLP to identify the purchasing patterns of your buyers.
  • It uses recommendations to suggest similar accounts that replicate your top-performing clients.

While these are the surficial features of the platform, the overall usage & the interpretation of insights go way deeper to help you make informed decisions at each stage of a buyer’s journey. This topic requires a discussion of its own and will be covered in a separate blog.

However, within the scope of this blog, it will suffice to say that Valasys AI will help you identify the right customers and their buying patterns using a Valasys AI Score (VAIS).

What is VAIS and how is it calculated?

ValasysAI Score (VAIS) is an alignment score between your product/service and your prospective accounts. The higher the score, the better the alignment. Meaning, more ideal the accounts are for your product.

This score is generated by computing several factors that regulate the purchase of a product.

Factors like demand, relevance, success stories, competition, revenue potential, and market share of the product were studied and researched. VAIS also factors in firmographic details like Company Size & Revenue that best fits the product along with the Relevance of the Product with the Industry of the account.

Each of the parameters is given varying weightage as per their direct correlation in affecting the score and the weighted average is then translated into a standard range to prompt the final score.

In addition, there are custom & dynamic industry-standard rules that further refine the score to reflect the actual market potential.

All those parameters that influence the decision-making process of the owners in purchasing a product are factored in for the platform to predict an AI-based score, called the VAIS.

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The data is collected through multiple means and from over 200+ sources to ensure optimum quality. Data collation involves personalized surveys of over 10,000 product owners and 100,000+ decision-makers. Various industry reports like Gartner & McKinsey combined with intense market research enabled us to quantify distinct values for each data point.

This propensity score is then overlapped with Intent Signals generated by Bombora to give a two-layered insight against each domain.

Here’s is an interpretation chart of the signals to paint the buyer’s journey across the stages of a sales funnel.

How to interpret VAIS + Intent

Map customer journey and segment accounts based on Valasys AI Score (VAIS) + Intent Signal

How does Valasys AI work?

Valasys AI combines multiple functionalities. Hence, to churn out the optimum result, various algorithms were chosen and put in place. Valasys AI’s data model employs a multi-stage machine learning approach to deliver optimal insights.

First, supervised learning with techniques like logistic regression and K-nearest neighbor classifies historical data, while linear and stepwise regression predicts market trends and assigns weights to key factors, generating the Valasys AI Score (VAIS).

Then, unsupervised learning uses clustering methods such as K-means and expectation maximization to uncover hidden patterns and segment markets, alongside association analysis to identify purchasing trends.

Finally, reinforcement learning with model-free Q-learning and hybrid techniques ensures continuous improvement by allowing the model to learn from past actions and adapt its decision-making process for complex environments, providing the best results over time.

The model trains in market research review data and survey findings. It goes through a feedback loop to ensure the responses the model generates the best responses.

Here’s is a diagrammatic illustration of its workflow:

Valasys AI + Intent Workflow

Generating VAIS+Intent

What makes Valasys AI different?

By now, I’m sure you will be thinking about various contemporary tools that are on the market. But we stand apart from them when it comes to interpretable insights.

For example, most of the contact discovery tools, upon selection of your filters, give you a list of tens of thousands of accounts. And then, they leave it up to your guesswork to identify and prioritize whom to reach out first.

But with Valasys AI, you can bid farewell to guesswork. We have quantified the alignment of the product with the account and prioritized the list for you. Accordingly, you can the segment the list into immediate action, nurturing action, and waitlist action.

Also, the overlap of Intent with VAIS paints a visual journey, and you can further segment leads based on the stage the prospects are in along the sales funnel.

Moreover, you can identify certain topics the domains are showing online activity for including their location and trend for that topic. You can use this information to:

  • Hyper-personalize marketing communications
  • Localize digital ads
  • Curate passive marketing assets

So on and so forth.

 

What benefits Valasys AI has in store for you?

We have summarized all the benefits, a user of Valasys AI can harness, below:

✅Quantify alignment between a product and an account through VAIS
✅Measure the intent of an account and identify the buying cycle
✅Verify Your ABM List
✅Generate Look-Alikes
✅Reviewed over 50K+ Product List, 60+ Main Categories, 300+ Subcategories
✅Get prospect details of your ideal accounts
✅Data sourced from untapped platforms
✅7M+ data for beta-release
✅Real-time database update on a daily basis
✅95% Data Accuracy
✅Data Compliance Adherence
✅Cross-checked across 200+ platforms & data sources
✅Meaningful and actionable insights from static data
✅Advanced segmentation and filtration
✅AI-powered lead scoring
✅Dynamic data management
✅Access to first-party data
✅Ease of use
✅Advanced customer insights
✅Access to Key Influencers & Decision Makers Details
✅Subscription based flexibility
✅Access to global data
✅Unified platform combining functionality of 10+ applications
✅Add-on B2B services including over and above delivery of preferred lead type
✅Replacement of leads
✅Dedicated Customer Support
✅Multiple Licenses
✅Additional Opt-in Leads
✅Custom packages & subscriptions

Numbers & Figures

Valasys AI Stats

Database strength of Valasys AI

How can you get access to Valasys AI?

Our waitlist is live now: https://tinyurl.com/a89cxvrj

You can register on the link for free and we can set you up with a 7-day free trial.

If you would like to know more about Valasys AI and get more insights into the platform, reach us at info@valasys.com

We all rely on AI to drive our cars, fly on auto-pilot, and whatnot. If we are willing to risk our lives and trust AI, then why not for our business decisions?

Alok Chakraborty
Alok Chakraborty
With years of experience in the lifestyle, hospitality, and fashion industries, Alok has curated content for Forbes India, JW Marriott, Tech Mahindra, and the University of Berkeley. A die-hard Manchester United fan, an avid reader, and a crime-documentary binger, he merges his passion with his flair for writing. Alok pairs up his research with critical analysis.

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