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Recipient of the prestigious Arcturus Medal at the Vega Awards 2022 for "The Best-in-class Social Media Marketing."
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Latest Blogs
Gift cards from Apple or iTunes: How to Use Them?
It is strictly prohibited to use Apple Gift Cards for purchases outside...
Read MoreEssential Measures for Data Theft Protection in the Digital Age
In a world where information is king, it’s important to protect the...
Read MoreUnleashing the Power of Marketplaces: Building and Marketing Your Marketplace App
In today’s digital era, marketplaces have become the go-to hotspots for buying...
Read More6 Strategies for Successful Brand Building: A Comprehensive Guide
So, you’re trying to grow your business, right? But you seem to...
Read MoreeBooks
THE HIDDEN COSTS OF STATIC LANNING THAT CFOS NEED TO NOW
As modern CFOs move beyond accounting to become business performance leaders, the awareness of missed opportunities caused by static planning processes has escalated.

TOP 10 CRITERIA FOR SELECTING A MANAGED SERVICES PROVIDER
To accelerate their digital transformation, many organizations are adopting new technologies like cloud, mobile and analytics. Adopting these technologies is resulting in a diverse

HEALTHCARE ORGANIZATIONS’ 5 BIGGEST FORECASTING CHALLENGES
To thrive in an increasingly competitive and global marketplace, healthcare organizations have to be rigorous in their planning. But it’s just as important to be agile, so you can allocate resources strategically.

HOW CAN GOVERNMENT GAIN THE TRUST OF ITS CITIZENS?
Check out this easy-to-absorb infographic to get a glimpse of what the life of the average citizen could be like if government entities chose to rethink their services. CFOs who fail

MAKING THE SHIFT: 4 SECRETS BEHIND GREAT BUDGETING AND LANNING
For finance leaders, the pace of change is fast. Add to this a long and labor-intensive budgeting and planning process, and the job of a financial executive becomes increasingly difficult.

A BUYER’S GUIDE TO VIDEO-BASED SUPPORT
Today, companies across industries must pivot to support physical equipment and spaces remotely. Customers and remote employees cannot rely on in-person support when brick-and-mortar businesses are closed


Killer Marketing Tips To Grow Your Business
Frequently Asked Questions
Research by London Research and ContentCal suggests that content marketers still face considerable challenges in 2021:
a) The biggest problem facing content marketers is the lack of time.
b) Another major roadblock is placing too much emphasis on the quality content published and not enough on strategizing
c) Attributing and measuring the effects of content marketing through the customer journeys
d) Lack of understanding of the value of content marketing among management Part of the solution to the above problems lies in finding out ways to buy time for in-depth analysis of the content marketing data.
Business owners spend quite a vital part of their time in setting appointments. The conventional ways of setting appointment have been shattered in the post-pandemic world. Here’re some strategies that can help marketers better manage their appointments:
1) Utilize Meeting Scheduling Software
2) Set Agendas Well Ahead Of Time
3) Group Your Customers
4) Switch to Virtual Interactions
An agile CMS is essential for ensuring timely, seamless experiences for the B2B businesses. The term “Agile CMS” was coined by Forrester to describe such as type of CMS. Such CMS satisfies and aligns IT teams with marketing practitioners and provides them with a common set of tools and a shared purpose.
An agile CMS shares many principles with Agile software development. Such software is designed to be used by multiple teams across an organization, and allows for rapid iteration to adjust with the content requirements of the target audience groups and helps drive seamless customer and prospect experiences across omnichannel. The need for such an agile approach is driven by rapidly shifting audience expectations and the requirement for internal tools that support and intensify the results of successful collaboration.
Technical SEO is a practice of improving the search visibility or advanced organic ranking of your website that meets all the technical goals. Simply put, it is a sub-part of on-page SEO focused on boosting your site rankings elements, generating more audience & increasing conversion rate. The following are major components of technical SEO:
• Mobile-friendliness
• SSL certificate
• Website speed
• Fix duplicate content issues
• Create XML sitemap
• AMP – (Accelerated/ Amplified Mobile Pages)
• Structured data markup
• Optimization of 404 pages
• Canonical URL’s
• Txt selection for crawling