Airwallex Joins HubSpot’s App Accelerator Program

On the 24th of May 2022, Airwallex joined HubSpot’s App Accelerator program with the intent to aid the customers of HubSpot to scale globally. The deal was driven by a prime motive of facilitating the renowned international enterprises with high-quality apps. This instance marks the first instance of any sort of collaboration between the two companies.

How Sentiments Are Being Echoed At HubSpot

Financial companies are looking to expand their global footprint, while technology companies are looking to build a better understanding of global financial operations. In an alliance with one of the world's fastest-growing fintech companies, HubSpot is delighted to offer Airwallex access to innovative tools and technologies to solve the challenges of a borderless world.

Caitlin Siegrist, Senior Manager of Platform Integrations at HubSpot, expressed her glee over the partnership as follows:

“HubSpot is excited to have a leading international fintech player like Airwallex in our App Accelerator program, and we are thrilled to be launching the Airwallex app into our marketplace.”

With Airwallex’s app as a component of the HubSpot ecosystem, businesses that already use HubSpot will gain a powerful solution for managing international cross-border payments, including invoicing, payments, FX management, and reporting. These new integrations with Airwallex’s fintech products will allow the customers greater visibility into your global finances, helping grow your company’s bottom line.

How the Alliance Will Impact Airwallex

Airwallex has integrated with HubSpot, and together they provide a complete solution for businesses to manage their sales motion and payments. The integration allows for customers to use the Airwallex payment collection capabilities in conjunction with HubSpot’s CRM platform, allowing customers to better track payments and cash flow related to their sales motion. Over the coming months, Airwallex will be adding more features and capabilities to the integration in collaboration with the HubSpot Ecosystem team.

The two companies share a common vision for what the future of technology will look like in the payments space. We believe that with this collaboration we will be able to bring our mutual customers a better product experience by connecting them to the information they need to make faster decisions and drive growth.

This Is a Win-Win Alliance for Both Companies

Airwallex is a well-renowned global fintech organization and the collaboration with HubSpot will allow the HubSpot users to access a global financial podium of excellent repute to scale up their performance, operations, and/or delivery. On, the other hand joining HubSpot’s App Accelerator program means that Airwallex will be able to speed up all kinds of partnerships and API integrations for the customer base across the globe who conjointly benefit from both the platforms.

Airwallex’s financial suite will better integrate borderless solutions to help HubSpot’s customers scale their business and manage their finances globally. The alliance is meant to mitigate the vastly different requirements of a startup as well as large enterprises, and we can only wait and envision the impactful results from this alliance.

Airwallex’s integration with HubSpot will close the loop on international payments, invoicing, and foreign currency management, allowing customers to manage their finances globally. Airwallex will be able to build on new and existing features within HubSpot’s platform at a rapid pace, without needing to develop them independently but in a way that ties into HubSpot’s core suite of marketing tools and analytics (e.g., HubSpot CRM, Sales Hub).

This is a win-win alliance for both companies. For HubSpot, it means access to financial software developers who are experts at building solutions that help businesses manage the complexity of multi-country operations and finance. For Airwallex, it means access to HubSpot’s powerful CRM platform, which allows its clients to manage customer relationships while growing internationally without losing control over their vital business data.

About Airwallex

Airwallex is a global payments platform powered by the latest technology. With offices in Amsterdam, London, Hong Kong, Singapore, and Silicon Valley, Airwallex enables businesses to manage their online payments globally with freedom unprecedented in the market. With technology at its core, Airwallex is a one-stop financial platform that enables businesses to manage globally and trade anywhere. Their technology is built on identifying pain points in the traditional payments process, then solving these by leveraging our advanced algorithms and machine learning models to create an end-to-end financial solution. Since its inception in August 2015, Airwallex has amassed USD$800 million, facilitating customers across several verticals with its unique services including expense management and multi-currency virtual debit cards across prime industry segments such as legal, risk and compliance, partnerships, product and engineering, and sales. The company that started with 50 employees in the U.S.A now has a global presence across 19 locations, headquarters at Melbourne, VIC, and has a total strength of more than 1,200 employees.

About HubSpot

HubSpot was founded in 2006 with a vision to create the best marketing software, available anywhere; and is headquartered in Cambridge, Massachusetts.

HubSpot is the leading customer experience management platform. Their platform includes marketing, sales, service, and website management products that start free and scale to meet our customers' needs at different stages of growth. Today, thousands of customers around the world use our powerful and easy-to-use tools and integrations to attract, engage and delight customers.

They're a technology company on a mission to help businesses grow better. Their intelligent marketing, sales, services, website tools and other growth hacks have been used by thousands of customers across the globe to attract, engage and delight their customers.

The HubSpot Marketing Cloud is the most all-in-one, easy-to-use digital marketing software platform in the industry, saving customers time and money while delivering impressive results.