Global Consumers Trust Report 2017

This white paper explores how businesses can meet growing consumer expectations for connectivity, security, and privacy in a digital-first economy. As consumers demand seamless omnichannel experiences, they are also becoming more conscious of how their personal data is used. With regulations like GDPR and PSD2 raising compliance requirements, organizations must treat privacy not just as a legal mandate but as a foundation for building lasting trust. Companies that safeguard digital identity and respect consent will gain a competitive edge by strengthening customer loyalty and reducing the risk of losing relationships to privacy concerns.

The paper emphasizes that digital identity and access management are central to achieving this balance. By implementing frameworks that allow consumers to manage consent and privacy preferences, businesses can deliver richer user experiences while maintaining compliance and trust. Download the full white paper to discover strategies for connecting with consumers while protecting their data and respecting their digital footprint.