Nebuly raises $21 million to measure enterprise AI returns
The Series A round, led by Planven, will support the expansion of Nebuly’s platform for measuring the business impact of enterprise AI agents.
November 12, 2026
Nebuly has raised $21 million in a Series A funding round led by Planven to expand its enterprise AI measurement platform in the United States and Europe. The funding will support product development and commercial expansion as the company seeks to help enterprises measure the operational and commercial returns generated by AI agents, according to Nebuly’s announcement.
What is Nebuly building with its $21 million funding?
Nebuly is developing a measurement platform that connects enterprise AI agent activity with business outcomes. Its software evaluates employee productivity and customer-facing performance, helping organizations estimate time savings, measure capacity freed up by AI, track revenue influenced by AI assistants, and identify potential churn signals and upselling opportunities.
Key takeaways
- Planven led the $21 million round, with participation from Exor Ventures, Tenacity Capital, TGVG Capital, Fastweb+Vodafone, and CDP Venture Capital SGR.
- Nebuly’s enterprise customers include Oura, Iveco Group, Fastweb+Vodafone, CNH, and Zeiss.
- The funding will support product development and go-to-market expansion across the United States and Europe.
How does Nebuly measure the business value of AI agents?
Nebuly’s platform evaluates AI agents across internal employee applications and customer-facing assistants.
For employee-facing applications, it measures efficiency gains through hours saved and employee capacity freed up. It also evaluates new tasks that teams can undertake with AI assistance, including work they could not previously handle. The platform identifies whether employees are using AI for high-value work or routine tasks, which teams are generating the most value, and where targeted training could improve returns.
For customer-facing applications, the platform tracks revenue influenced by AI assistants and identifies signals associated with potential customer churn and upselling opportunities.
The software connects with existing enterprise AI systems, including custom-built agents and assistants based on Claude, ChatGPT, and Microsoft Copilot. Its purpose-built models analyze agent behavior at scale and can run on-premises or in customers’ private cloud environments. This means enterprise data does not need to be sent to external model APIs.
Nebuly also allows leadership and finance teams to inspect and adjust the assumptions behind its calculations. This gives organizations visibility into how the platform estimates the business contribution of AI applications.
The company has secured multiple six-figure contracts with some of the world’s largest companies, according to The Next Web’s report. Its enterprise agreements span telecommunications, automotive, industrial manufacturing, luxury, healthcare, and technology.
Who participated in Nebuly’s Series A funding round?
Planven led the investment, with participation from Exor Ventures, Tenacity Capital, TGVG Capital, and Fastweb+Vodafone through Founders Factory. Returning investors and angel investors also participated.
CDP Venture Capital SGR supported the round through its Artificial Intelligence Fund and Digital Transition Fund. The Digital Transition Fund is backed by the European Union’s NextGenerationEU program.
The announcement also included a perspective from an existing enterprise customer. Fabio Ricciato, Head of Digital, Data, AI, and Architectures at Iveco Group, said:
“As AI becomes increasingly integrated into day-to-day business operations at Iveco Group, understanding the value AI creates and how to optimize it is becoming just as important as deploying the technology itself.”
Ricciato added that Nebuly helps businesses connect AI deployment with the business impact of AI.
What will Nebuly do with the new funding?
Nebuly plans to expand its go-to-market team across the United States and Europe while further developing its platform.
Francesco Signorato, CEO and co-founder of Nebuly, said:
“Every enterprise is about to face the same question from its board: what is AI actually worth to us? Nebuly exists to answer it.
Until now, companies have measured AI by counting users, prompts, and responses, which has fueled the recent rise of ‘tokenmaxxing,’ where usage itself becomes the goal. None of that tells you whether an employee got an hour of work back or a customer got the answer they needed. Companies are now making decisions about hiring and headcount based on assumptions about AI productivity, not evidence. Decisions of that weight need real data.”
Giovanni Canetta Roeder, Managing Partner at Planven, said measuring AI returns would become a standard part of running large organizations. He added that Nebuly translates AI agent activity into evidence of business value across employee and customer-facing applications.
Why does AI ROI measurement matter for enterprises?
As enterprises expand their use of AI agents, measuring deployment activity alone does not establish whether the technology is improving productivity or contributing to revenue.
For B2B marketers, this also creates a need to evaluate whether AI-assisted customer interactions contribute to conversions, customer retention, and additional revenue. Measuring these outcomes can help organizations assess which AI applications are delivering business value and where further investment is justified.
