Author name: Pranali Shelar

Validate your lead count model: improve data accuracy, boost forecasts

Lead Generation

How to Validate Your Lead Count Model with Data

Pranali Shelar / November 17, 2025

Icp & bant scoring with ai for sales team alignment

Lead Generation

Is Your ICP Truly Driving Team Alignment With BANT Scoring?

Pranali Shelar / October 31, 2025

Are MQLs the Missing Link Between Leads & Revenue

B2B Marketing, Lead Generation

Are MQLs the Missing Link Between Leads & Revenue?

Pranali Shelar / September 26, 2025

A Beginner’s Guide to TAM, SAM, and SOM

Total Addressable Market (TAM)

A Beginner’s Guide to TAM, SAM, and SOM

Pranali Shelar / August 19, 2025