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Customer Acquisition: The Growth in B2B, According Romaniuk of Ehrenberg Bass

Customer Acquisition: The Growth in B2B, According Romaniuk of Ehrenberg Bass

As per new study conducted in Ehrenberg- Bass Institute for the LinkedIn B2B Institutes, marketing law of double jeopardy is applicable to both B2B and B2C …

AVEVA Reinforces Intersection of AI and Human Insights

AVEVA Reinforces the Intersection of Artificial Intelligence and Human Insights

In a press release on the 26th of April, 2021 AVEVA reinforce intersection a global leader in industrial software, driving transformation and sustainability, reinforce  the importance …

Eclipse Technology Solutions Joins Hand with RingCentral

Eclipse Technology Solutions with RingCentral to Provide Cloud-Based Communications

Eclipse will adapt unified communications as a service (UCaaS) solutions from RingCentral for enterprise customers. Overview: The unified communication as a service solution (UCaaS) will be …

Folloze Partners with Account Engagement Platform 6sense

Folloze Partners with Account Engagement Platform 6sense

On the 9th of April 2021, Folloze and 6sense announced a technology partnership. The partnership will harness intent and predictive data with personalized experiences and sales …

US SC Supports Google Against Oracle in Android OS Copyright Dispute

US SC Supports Google Against Oracle in Android OS Copyright Dispute

In its recent verdict, the US SC affirmed copying of code by Google from Oracle’s JAVA platform to develop Android OS, which is incorporated in most …

BNZSA Expands Operations to North America

BNZSA Expands Operations to North America

MADRID, 29th of March 2021, BNZSA, a leading European B2B IT Marketing Agency, has expanded its operations to the North American market, following a significant increase …

Microsoft In Conversation Acquire Discord More Than $10 Billion

Microsoft In Conversation To Acquire Discord For More Than $10 Billion

Overview: Discord is exploring sales option, as per a source At present, Discord has more than 140 million active subscribers In the month of 2020, the …

Salesforce Raps Account-To-Account Payments to Ease B2B Cash Flow

Salesforce Raps Account-To-Account Payments to Ease B2B Cash Flow

More and more companies are turning to digital account-to-account (A2A) payment methods to streamline business-to-business (B2B) transactions – the latest pioneer on the checklist is Salesforce, …

Carl Pei Opens Gate for Public Investment for Nothing.

Carl Pei Opens Gate for Public Investment for Nothing.

Review: Nothing is Carl Pei another venture in the field of consumer technology In series A round led by Google Venture (GV), Nothing raise $ 15 …

Publicis UK Acquires Octopus Group to Boost B2B Offerings

Publicis UK Acquires Octopus Group to Boost B2B Offerings

On the 16th of February 2021, Publicis Groupe UK announced the acquisition of B2B marketing specialist agency Octopus Group. Publicis Groupe UK has bought the B2B …

Google Drops Safe Browsing As a Page Experience Ranking Signal

Tata Communication Confirms Partnership With Google Cloud

The partnership between Tata Communications with Google Cloud is likely to change the face of Indian businesses by driving cloud adoption. Overview: On 16Th of February …

Microsoft Launches Viva to Enhance Employee Experience

Microsoft Launches Viva to Enhance Employee Experience

On the 4th of February, Microsoft launched the learning tool Viva, meant for optimizing employee experiences. Employee experience optimization is amongst the core focuses of Microsoft …

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